Truthfully? I always thought it had been there. It seemed as if the 80s and 90s saw the birth of corporations with conscience (of varying degrees). I miss precious little about working at the MFAH, but I do miss the option of investing my retirement savings in socially conscientious mutual funds that matched or exceeded the DJIA.

That's why I'm stoked about the statement from Kraft. It's unequivocal.